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BLACKMAGIC TURNS FOCUS TO LIVE-STREAMING IN LATEST CAMERAS AND PRODUCTION GEAR

1 of 4 BlackMagic Design WHY IT MATTERS TO YOU The live-streaming space has experienced the kind of growth that has even high-end gear companies like BlackMagic taking note. What’s the biggest thing to hit the broadcast industry since color TV? Live-streaming and live webcasting, at least according to high-end video tech company BlackMagic Design. Today, the company unveiled five new products designed to simplify online streaming — and at a price that makes them a bit more accessible for small productions. Two new cameras offer the same functions at a lower price by removing the built-in battery, while a slew of production equipment aims to do more with less. BlackMagic said during a press conference that live-streams won’t replace traditional broadcasts, but  are becoming a part of the bigger picture. The company is continuing its focus on high-end products, but upgrading with a feature set more in-tune to the needs of live-casting. The updates also slim down the product’s pr