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Facebook's ad policies have been updated to increase opportunity and prohibit discrimination. Tamar Weinberg Late last year, Facebook committed to updating  its ad targeting  practices to prevent discrimination for housing, employment or credit-related ads. Today, the company is  putting  its ad discrimination policy into practice with policy updates, tools and further education. Policy updates Facebook is strengthening its stance with clearly defined prohibitions against ads with discrimination on the basis of race, ethnicity, color, national origin, religion, age, sex, sexual orientation, gender identity, family status, disability or medical/genetic condition. Education Facebook has also updated its policy with a  section  about discriminatory practices. Advertisers are prohibited from wrongfully targeting or excluding audiences in their ads. This section expands to groups of individuals who are connected to the ACLU, Department of Justice — ...

WHY IT MATTERS TO YOU The Super Bowl ad for Google Home showed off the device's keen sense of hearing and attention to the "OK Google" wake word. Right around the time New England Patriots quarterback Tom Brady orchestrated the biggest comeback in Super Bowl history, Google officially introduced the world to its  Amazon Echo -competing home servant,  Google Home . A  one-minute advertisement  showing off the different ways in which people have the ability to interact with Home, the spot featured — over and over again, mind you — people uttering its popular wake word, “OK Google.” Due in part to the wake word’s prominent feature, Google Home users all over the country say their devices acted a bit erratic during the ad, responding to the commercial’s commands. At least it’s reassuring to know the Home as a keen ear for its wake word, right? Though the gaffe didn’t cause any serious harm to an...

Coca-Cola/YouTube Coca-Cola has shelled out for two ads during the Super Bowl this year, but the spot it aired in the pre-game commercial break is likely to be the one that will get most people talking. The soda company aired a re-run of the spot it ran during the 2014 Super Bowl. "It's Beautiful" sees a cast of diverse people singing "America The Beautiful," first in English, but also languages like Hindi, Arabic, and Tagalog. The ad is designed to portray the multi-cultural make-up of the US population. The ad, created by Wieden + Kennedy, took on a certain poignance this year, given the current political climate. Last time the spot aired, a bunch of people hated it , taking to social media to air their grievances against the brand — with some threatening to boycott the brand. "One simply does NOT sing America the Beautiful in ANY language but English! Get on board or OUT!" one Facebook user posted to Coca-Cola's page at the time, which had...